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Tesco Joins the Big Boys

Supermarket giant Tesco is plunging headlong into expansion in the mobile phone market with the announcement that it will increase its number of phone shops in stores to around 100. This represents the company doubling the number of in-store shops selling mobile phones that are currently has, as it looks to take a large chunk of the market that is currently held by the leading Carphone Warehouse

The prime attention is on the prepay market, where Tesco currently hold some sway. In a remarkable turnaround in these troubled times Tesco is expected to announce a profit of around ?3 billion, a performance that flies in the face of the current recession.